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search engine optimization on computer

3 SEO Myths You Should STOP Believing In 2021!

After 2020 dropped a load of difficulties on the plates of businesses and industries all over the country, the field of Search Engine Optimization has

Read More
youtube

4 Tips for Using Keywords to Build Your YouTube Channel – Our Guide

Scrolling through YouTube will let you find many content creators that have millions of followers. You may start to wonder how their channel got to

Read More
Paid Advertising Campaign

How to Successfully Run a Paid Advertising Campaign – Our Guide

Paid ads are something that every company wants to do right because it involves shelling out money to run them. Fortunately, advertising is more comfortable

Read More
Social Media Marketing Trends

5 Most Notable Social Media Marketing Trends for 2021

There is no doubt that 2020 has been one of the most shocking and unpredictable years in history. Even as the year draws to a

Read More
SEO Foundation

Building a Solid SEO Foundation: 3 Tips to Consider

In a highly digital world, the digital marketing scene is constantly changing. Search engine optimization is a testament to the ever-changing landscape, as it is

Read More
Branded Content

4 Kinds of Branded Content to Increase Your Holiday Sales

The holiday season is fast approaching, and your business needs to find ways to insert itself into your customers’ gift shopping experience. However, you may

Read More
digital marketing

Understanding the Benefits of Digital Marketing Strategies

The COVID-19 pandemic has brought about crises for many businesses, forcing them to adapt or die. Those that are trying to pull through have transformed

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Graphic Design Pieces

4 Mistakes to Avoid to Create Quality Graphic Design Pieces

While we can all appreciate excellent graphics and designs that businesses pump out to attract their audiences, not many understand how much work goes into

Read More
Lockdown online presence

Why Lockdown Is the Best Time to Build an Online Presence

This year has been full of surprises. 2020’s global pandemic has taken a toll on not only the medical community but also every other existing

Read More
Lead Generation

The Differences Between Demand and Lead Generation

Digital marketing is such a broad topic that it makes it difficult for people with no in-depth background knowledge to learn about its various topics

Read More
SEO Content

3 Reasons Consistent SEO Content Is Crucial to Your Success

Standing out in today’s crowded marketplace has become more critical than ever. Although the Internet has leveled the playing field, allowing greenhorn entrepreneurs to catch

Read More
person holding black iphone 5

3 Steps to Get Started with Social Media Marketing

While traditional marketing methods, such as television and print ads, may have worked many years ago, they are not as useful now. Sure, they still

Read More
ppc marketing

4 Important Benefits of PPC Ads You Can’t Ignore – What to Know

According to digital marketing experts, one of the most lucrative marketing methods is pay-per-click advertising (also known as PPC ads or paid ads). PPC advertising

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content-marketing

2 Tips for Using Content Marketing for Lead Generation – Our Guide

It is not uncommon for businesses to struggle with capturing new leads to drive up sales and grow their businesses. With increased competition and ever-changing

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man in red crew neck t-shirt standing beside white wall

4 Great Advantages of Using Branded Merchandise – What to Know

The business environment has become more competitive than ever before. Furthermore, the average attention span of consumers has been significantly reduced. Considering these insights, you

Read More
black smartphone displaying Tik Tok logo

4 Fundamental Digital Marketing Strategies You Must Know

There’s no denying the fact that more and more people are using the Internet daily now. As of July 2020, there are almost 4.57 billion

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green plant with white flowers

Successful LinkedIn Marketing: 3 Lessons to Learn From It

In today’s digitally-driven business landscape, it’s clear that companies are obliged to capitalize on any and every available opportunity to get ahead of the competition.

Read More
person typing on their computer

5 Practical Content Marketing Tips for Your Startup – Our Guide

Content marketing has recently taken ground in the world of digital marketing and business. In fact, Hubspot claimed that 70 percent of marketers are actively

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people sitting down near table with assorted laptop computers

What’s Good About Outsourcing Your Marketing Team

Outsourcing services and people has its advantages. It can help the department focus on more critical tasks. It helps promote growth in the company and

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black iphone 4 on brown wooden table

Social Media Marketing: 4 Reasons Why Your Business Needs It

As an entrepreneur, you must make an effort to go where your potential customers spend most of their time! Especially in today’s online world, where

Read More
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Graphic Design Pieces

4 Mistakes to Avoid to Create Quality Graphic Design Pieces

While we can all appreciate excellent graphics and designs that businesses pump out to attract their audiences, not many understand how much work goes into

Read More
man in red crew neck t-shirt standing beside white wall

4 Great Advantages of Using Branded Merchandise – What to Know

The business environment has become more competitive than ever before. Furthermore, the average attention span of consumers has been significantly reduced. Considering these insights, you

Read More
black iPad displaying color gradient

3 Reasons Branding Is Crucial for Startups – What to Know

In today’s society, a business can only gain traction through well-placed marketing strategies. Although product advertisement will always be present, a certain focus has been

Read More

How Graphic Design Shapes The Impact Of Your Business

It’s easy to think of graphic design as little more than the aesthetic element of a business’s branding, website, or marketing. So long as it

Read More
Lead Generation

The Differences Between Demand and Lead Generation

Digital marketing is such a broad topic that it makes it difficult for people with no in-depth background knowledge to learn about its various topics

Read More
person using iMac

Lead Generation 101: Your Top 3 Questions Answered

Lead generation is arguably the most important aspect of digital marketing. Without a steady influx of leads that you can potentially convert into paying customers,

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computer screen displaying 4.7k

Lead Generation Tactics to Avoid at All Costs – Our Guide

Converting your website traffic into sales-qualified leads is not as easy as you think. In 2020, businesses are having to cut through tough competitors who

Read More
Marketing stats on laptop

5 Lead Generation Marketing Trends to Watch in 2020 – What to Know

Lead generation is the first step in the sales funnel, which makes it vital to the success of businesses. There are several lead generation options,

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Key Stats You Should Track for Your Website Visits

If you’re at that point where you’ve managed to setup your professional website and you’re following some of our previous advice to track visitors, it’s

Read More

Does E-mail Marketing Still Work?

E-mail marketing has been one of the pioneers of the online digital marketing world. Even in its’ earliest days, way before social media and online

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Digital Marketing and the Ability to Measure Results

There is no denying that the rise of digital marketing has changed the game and more and more resources are being sent by companies in

Read More
Paid Advertising Campaign

How to Successfully Run a Paid Advertising Campaign – Our Guide

Paid ads are something that every company wants to do right because it involves shelling out money to run them. Fortunately, advertising is more comfortable

Read More
ppc marketing

4 Important Benefits of PPC Ads You Can’t Ignore – What to Know

According to digital marketing experts, one of the most lucrative marketing methods is pay-per-click advertising (also known as PPC ads or paid ads). PPC advertising

Read More
person holding black iphone 5

Which Social Media Ad Platform Is The Best for Your Business

Small business owners may find it difficult to direct their digital marketing efforts. Today, there are so many social media platforms, with billions of users,

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google adwords text

2 Beginner’s Tips to Getting Better Returns With Google Ads – Our Guide

Running Google Ads campaigns is an investment that can make your businesses a lot of money. If managed carefully, paid advertising can bring more customers

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person holding smartphone using facebook account

Why Advertise on Facebook? – What to Know

Facebook currently has 1.62 billion active daily users worldwide, and Facebook stories have 300 million active users per day. Each spends an average of one

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PPC letters on a white table

Paid Search Advertising Tips for Startups With a Limited Budget – What to Know

If you’re a startup, your goal is to get your name out there and create buzz around your product or service so that you can

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Why It’s Worth Investing In Your Advertising

Cost effective is important when it comes to deciding your marketing budget. You want to make sure you get a good deal, but only ever

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Digital Marketing and the Ability to Measure Results

There is no denying that the rise of digital marketing has changed the game and more and more resources are being sent by companies in

Read More
Revitalize card

4 Reasons You Should Invest in Print Marketing

There are so many ways you can go about marketing. However, in today’s age, most marketing efforts for businesses are focused online. It means that

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Color Model and Magnifying glass

Tips for Preparing Your Files for Commercial Printing – What to Know

Commercial printing is so much different from printing files at home. When you use your personal printer or go to a place like Staples or

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Offline/Print Marketing Collaterals – Brochures & Flyers

While most businesses have increased the attention they give to digital marketing and budgets have shifted to this direction so much so that companies spend

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round white watch with white band

3 Ways a Promotional Product Can Boost Awareness for Your Start-Up Business

Breaking into a dog-eat-world business landscape can be tricky for start-ups, which is why most of the marketing efforts focus on building brand awareness and

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Marketing promo stats on a laptop

Marketing 101: How To Make the Most Out Of Your Promotional Products

It isn’t uncommon for business owners to see promotional products as a waste of money. However, they can do much more for your business than

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How Promotional Products Raise Your Brand To New Heights

Your marketing and branding strategy isn’t just all about advertising. Sometimes, it’s something a lot more tangible than that. Here, we’re going to take a

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search engine optimization on computer

3 SEO Myths You Should STOP Believing In 2021!

After 2020 dropped a load of difficulties on the plates of businesses and industries all over the country, the field of Search Engine Optimization has

Read More
youtube

4 Tips for Using Keywords to Build Your YouTube Channel – Our Guide

Scrolling through YouTube will let you find many content creators that have millions of followers. You may start to wonder how their channel got to

Read More
Social Media Marketing Trends

5 Most Notable Social Media Marketing Trends for 2021

There is no doubt that 2020 has been one of the most shocking and unpredictable years in history. Even as the year draws to a

Read More
SEO Foundation

Building a Solid SEO Foundation: 3 Tips to Consider

In a highly digital world, the digital marketing scene is constantly changing. Search engine optimization is a testament to the ever-changing landscape, as it is

Read More
Branded Content

4 Kinds of Branded Content to Increase Your Holiday Sales

The holiday season is fast approaching, and your business needs to find ways to insert itself into your customers’ gift shopping experience. However, you may

Read More
Lockdown online presence

Why Lockdown Is the Best Time to Build an Online Presence

This year has been full of surprises. 2020’s global pandemic has taken a toll on not only the medical community but also every other existing

Read More
SEO Content

3 Reasons Consistent SEO Content Is Crucial to Your Success

Standing out in today’s crowded marketplace has become more critical than ever. Although the Internet has leveled the playing field, allowing greenhorn entrepreneurs to catch

Read More
search engine optimization on computer

4 SEO Tips for Keeping Your Website Fresh in 2020 – Our Guide

In this day and age, maintaining a website is one of the most essential tasks to keep a business going. Through your business website, you

Read More
MacBook Pro near white open book

3 Reasons Why Having a Blog Is Great For Your SEO

Any striving business that wants to remain relevant in today’s market must maintain a semblance of an online presence. While having a business website can

Read More
Person on a laptop

5 Distinct Benefits that are Unique to Content Marketing – What to Know

At its core, the goal of content marketing is to retain a specific audience to drive sales by consistently publishing high-quality content. In other words,

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How Do I Rank Higher in Search Results? – PART 4

We continue our analysis of the factors that influence a website’s rankings in search results. Today, we’re analyzing more on-page elements that impact your position,

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How Do I Rank Higher in Search Results? – PART 3

We continue our analysis of the factors that influence a website’s rankings in search results. Today, we’re looking at some of the elements that are

Read More

How Do I Rank Higher in Search Results? – PART 2

In a previous post, we talked about some of the most important ranking factors for Google, starting with domain related SEO factors and backlinks and

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How Do I Rank Higher in Search Results? – PART 1

There are currently over 1.7 billion websites online and that number is growing at a rate so fast that while you are reading this, we

Read More

Digital Marketing and the Ability to Measure Results

There is no denying that the rise of digital marketing has changed the game and more and more resources are being sent by companies in

Read More

Are Blogs Still a Thing? When and Why You Should Have a Blog for Your Business

About 10 years ago, everybody wanted to be a blogger. It was the new cool tool in the digital market and it was ideal for

Read More
person holding black iphone 5

3 Steps to Get Started with Social Media Marketing

While traditional marketing methods, such as television and print ads, may have worked many years ago, they are not as useful now. Sure, they still

Read More
green plant with white flowers

Successful LinkedIn Marketing: 3 Lessons to Learn From It

In today’s digitally-driven business landscape, it’s clear that companies are obliged to capitalize on any and every available opportunity to get ahead of the competition.

Read More
black iphone 4 on brown wooden table

Social Media Marketing: 4 Reasons Why Your Business Needs It

As an entrepreneur, you must make an effort to go where your potential customers spend most of their time! Especially in today’s online world, where

Read More
man holding tablet computer

Social Media Marketing: How LinkedIn’s Ad Transparency Affects Your Posts

LinkedIn is an incredibly popular business and employment-oriented online service that is widely used all across the globe. While its use and functionality are geared

Read More
person holding space gray iPhone X

Our Guide to New Product Launches: Utilizing Social Media

A product launch is a campaign designed to introduce new products and services a brand offers. One of the best ways to plan a product

Read More
Design color palette on a laptop

5 Graphic Design Tips for Social Media – Our Guide

In terms of digital marketing, social media and graphic design complement each other perfectly. The former provides business owners a way to instantly connect with

Read More
Instagram on a black phone

How to Run Successful Instagram Ad Campaigns – What to Know

Instagram’s one billion users make the platform a fertile ground for advertising. Companies big and small will be doing themselves a disservice if they don’t

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Why Social Media Marketing Is Important

If you run a business, then something that you are going to need to look into is social media marketing. Done correctly, this could be

Read More
Web Development on a Computer desk top

5 Valuable Reasons to Employ SEO for Your Website – What to Know

When talking about digital marketing, many people will instantly mention ‘SEO.’ There has been much talk about the use of Search Engine Optimization (SEO) in

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10 Things to Keep in Mind When You’re Building Your Website

Whether you choose to have your website made by a professional designer or you want to try your hand at doing it yourself, there are

Read More

Key Stats You Should Track for Your Website Visits

If you’re at that point where you’ve managed to setup your professional website and you’re following some of our previous advice to track visitors, it’s

Read More
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